In an exciting partnership, eyewear innovator Warby Parker has joined forces with entrepreneur and internet sensation Emma Chamberlain to launch a limited edition of frames reflecting her personalized style.

The collaboration marks a significant milestone for Chamberlain, who, seven years ago in San Francisco, became a Warby Parker enthusiast after stumbling upon the brand’s Hayes Valley store with her father. Now, the two have come together to reimagine three of Chamberlain’s cherished frames–Durand, Lonnie, and Braswell–in a fresh array of colors personally curated by the social media icon.

Known for her distinctive style on global red carpets, Chamberlain’s fashion sense is seamlessly translated into the exclusive eyewear collection, showcasing a vibrant mix of colors, including Cherry Pepper, Crystal Fern, and Toasted Sesame. Complemented by Warby Parker’s signature premium materials and unique constructions, each frame is set to become a fashion statement on its own.

The collaboration extends beyond the frames themselves, with each purchase accompanied by a limited-edition lens cloth, insert card, and frame box. What sets these accessories apart is the incorporation of Emma’s favorite animal—the pigeon. The illustrations displayed on the accessories feature the pigeons donning outfits inspired by Emma’s everyday style, from pops of red and sweater vests to loafers with socks and, of course, Warby Parker frames.

Courtesy of Warby Parker

To bring the collaboration to life, a creative photoshoot featuring Emma and her pigeon friends adds a playful touch to the campaign, emphasizing the seamless integration of fashion and individuality.

The exclusive frames are now available for purchase on and in select in-store locations.

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